Handmade Phone Grips & Keychains
- Link to TikTok video
Duration
8secs
Emotion
Excitement
Category
Ecom
Intent
Awareness
Topic
Product
CTA
View
Listen to full breakdown below:
Key takeaways:
- Audio is currently a trend occurring on TikTok, where it’s focused around showcasing a unique talent or result.
- Hand movement right as the video begins, grabbing a users attention from the start.
- Objects moving down (within the product) demonstrating the unique factor of the product. It’s quick and doesn’t linger creating curiosity with the viewer.
- Instant Brand recognition and rapport building with something that is familiar (Disney) and has a positive emotion with the viewer.
- Cycling through several products, each one having their own mini-cult following (movies) within the Disney space.
- Each cycle of the product starts with the object halfway falling inside of it. It demonstrates the product quickly and gets straight to the point.
- The place and setting is very organic looking. Has a messy background, it’s show in a bedroom, feels less like an ad and more like an organic video showcasing something cool.
- Shows all of the above in a very short time frame.
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